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![photo_9179_20091029[1]](http://tekkbuzz.com/wp-content/uploads/2009/11/photo_9179_200910291-300x207.jpg "photo_9179_20091029[1]")
I’ve been developing this website since mid July 2009. I had already put up a site, but at that time I redesigned it into a blog using Wordpress on my domain. I added some plugins and began putting up blog posts. Here is my traffic growth so far.
August 2009 204 visitors
September 2009 193 visitiors
October 2009 324 visitors
In September, I had a mishap that broke my site. I had to rebuild it almost from scratch. That’s why I think September’s numbers are down, because I had a few days where the site was not up.
To drive traffic, I post two to three times a week. Every day I read other blogs and leave comments on at least three of them. This provides a link back to my site. I’ve set up my blog posts so that they automitically post to Facebook. This provides a link back to my site.
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If you’re thinking of using Google Analytics to track the effectiveness of your website, I want to show you what the dashboard will look like.
You see the graph at the top is showing the number of visitors who are visiting your website over time. This is a very satisfying number to watch as you work on driving traffic to your site. You can check it every day and see if your efforts are working.
Below are more stats such as overall number of visits.
You can see the average number of pages each visitor viewed.
The bounce rate is the number of people who were on your site for a very very short period of time. This indicates that they discovered your site was not what they were looking for and left quickly.
Page views is different than number of visitors. If every visitor looks at two pages, then you would have double the number of page views as you have visitors.
Average time on the site tells you how long your visitors are spending looking at your content. It is a good goal to improve your content to that visitors stay longer.
The percentage of new visits indicates how many of your visitors have not been to your site before. If you’re hoping for return visitors, then you will want to improve content in such a way that people come back again and again.
The graph in the lower portion of the page will tell you where your traffic is coming from. This gives a good indication which of your traffic-building efforts are working.
This is only the first page of results you will be able to analyze with Google Analytics. This gives you the basics. Google allows you to study some of these factors with more depth on additional pages of the Analytics report.
To use Google Analytics, you will need to copy and paste a piece of code into your site’s html. Go to Google Analytics for more information on how to do so.
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If you are trying to drive traffic to your website, then you better see to it that your website is ready.
While social networking helps you promote your business, it can also be one strategy that can help generate traffic for your site. This is why before you actually make known to all your contacts that you have a website, you have to make sure that your website has the following:
1. Your company name and phone number – This must be found at the top of every page in your site.
2. An interface that’s easy to navigate – You have to make sure that your viewers will be able to find exactly what they are searching for without much difficulty.
3. A content-rich landing page – Your landing page must have comprehensive information that is enough to let your visitors know what your company sells.
4. A comprehensive About Us page – Make sure that the information you enter into this page encompasses the company or the business image that you want to portray.
If you still are uncertain about how ready your website is, then by all means contact me. I can help you evalua
te your website and I can even provide you with tips, techniques, and suggestions for free. Email me at drichmond@tekkbuzz.com.
Remember, you will only be able to make the most out of your social networking efforts if your website is all ready to receive the amount of traffic that social networking can give.
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Okay, so you’ve signed up for a Google Analytics and you’ve already been given the code which you have installed on your website. Aside from helping you determine the actual number of people who visit your site each day, you can also use the data that you will be getting from Google Analytics in order to find out which of your marketing efforts are actually effective for your business.
When I recently attended a meeting of the Alliance of Women Entrepreneurs (AWE) in Grand Rapids , I had a change to do traditional face-to-face networking. I was able to share and get ideas from fellow entrepreneurs and I even had the chance to exchange business cards with those who became interested in what I do and those who have businesses that might be useful to me or my clients. The following day, I noticed that there was a significant increase in the number of visitors I had to Tekkbuzz.com. Google Analytics helped me realize that attending functions such as that AWE meeting can also work to drive traffic to my site.
The Google Analytics system gives you totally comprehensive data that you will even know which pages are mostly visited by people. In my case, I found out that my “About Me” page had the most number of views. So examined that particular page thoroughly to make sure that it contains enough information that my potential clients would need. Also, when you determine which page is not doing too well in terms of attracting traffic, you can actually take some extra time generating links to that particular page so it would be more visible to your readers.
By allowing you to see traffic patterns, Google Analytics results are excellent references when you work to improve your website.
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Do you have any idea how many people visit your website in one day, or one week, or one year perhaps? If you don’t, using Google Analytics, you can actually find out for free. You can even find out which web pages are attracting the most visitors.
Google Analytics is a free service that lets you do all these things and more. Here’s how it works. Google gives you an HTML code and a comprehensive instruction that would tell you to paste that particular code into your page so Google can provide you with the necessary stats you need anytime you need it. The code will not at all affect the appearance of your website.
So why is it so important to track the performance of your website? The statistics that Google Analytics can provide information about how many people visit pages on your site. You may find particular pages are more popular than others. You’ll want to put your most important information on those pages. If you find a page is receiving very little traffic, you may need to change the topic of the page to make it more relevant to your readers.
For more social networking tips and secrets, sign up for my email list.
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![photo_9179_20091029[1]](http://tekkbuzz.com/wp-content/uploads/2009/11/photo_9179_200910291.jpg "photo_9179_20091029[1]")
I’ve been developing this website since mid July 2009. I had already put up a site, but at that time I redesigned it into a blog using Wordpress on my domain. I added some plugins and began putting up blog posts. Here is my traffic growth so far.
