1. Give your fans fun reasons to connect with you. People like a party. Why not have a celebration on your Facebook wall? Forget cake and snacks. Ask your fans to tell you a little bit about themselves. I do this on the Tekkbuzz Fanpage. It’s fun to see the diverse people and businesses who [...]
Categories: Facebook, social media marketing, Social Media Networking | 
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Deborah talks to Mari Smith about using Facebook to market your business. Mari, a well-known expert in social media, has a new book called “The New Relationship Marketing.” This is an excellent read for anyone looking to use social media more effectively. Mari talks about how to use social media to build trust [...]
Categories: Podcast, social media marketing, Social Media Networking | Tags: | No Comments »
I’ve been thinking a lot about social media and how it fits into the broader world of internet marketing. As I teach social media, what I’m finding is many entrepreneurs are not aware of a few basic strategies that, when combined with social marketing, really work to convert readers to customers. 1. Opt-in List: Make [...]
Categories: Social Media Networking | Tags: | 1 Comment »
Interview with Podcast Answer Man Cliff Ravenscraft In this podcast, we have an interview with Cliff Ravenscraft of http://podcastanswerman.com. I have been listening to Cliff’s podcasts for quite some time. He has turned his love of podcasting into a full business, and shares lots of great information about podcasting and how to get started. One [...]
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Everyone knows you can use social media to make new friends and connect with old classmates. But did you know you can use social media to generate qualified leads, reduce marketing costs, and close sales? There are 5 basic steps to realizing a return for the time you spend using social media to market your [...]
Categories: Facebook, LinkedIn, social media marketing, Social Media Networking, Twitter, YouTube | Tags: | No Comments »
You MUST have a blog if you’re going to market with social media. In this episode, I tell you why and give you ideas on how to write popular blog posts. Strategy Spotlight: See how Sears uses simple special offers on Facebook to build community. Margarita Moment: A small win that shows social media really [...]
Categories: Blogging, Facebook, social media marketing, Social Media Networking | Tags: | No Comments »
In helping clients get started with social media, I go over the same 8 steps with each one as we get ready to start them into marketing their business with social media. If you know you want to get started, but don’t know where to begin, start here. Check of any steps you’ve already accomplished, [...]
Categories: social media marketing | Tags: social media for business | No Comments »
Today we have a special interview with David Spark of Spark Media Solutions. David talks to us about content creation, and how to become the voice of your industry, and why it’s so important. He also shares some of his articles with us. These are excellent so do check them out: How to Become One [...]
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You’ve gotten some fans on your Facebook fan page. What do you do with them now? Get the conversation started! Winning traffic from Social Media websites is definitely not a numbers game as is commonly mistaken. Yes, it is important to build your audience of fans. But what keeps fans around and coming back to [...]
Categories: Facebook, social media marketing, Social Media Networking | Tags: | 1 Comment »
Setting social marketing goals to save you time We talk about ways to set goals with your social media marketing. Setting goals will allow you to spend your time efficiently. You will be able to get on the social media networks, get your marketing tasks done, then move on with running your business. We’ll discuss [...]
Categories: Blogging, Facebook, LinkedIn, social media marketing, Social Media Networking, Twitter, YouTube | Tags: | No Comments »
